Case Studies

Road Show

Road Show Challenge

The Scenario: Hospitals in 13 cities around the country were recipients of Company and National Customer Service Awards.  Each week (for 13 weeks) a different hospital from the following cities received recognition: New York, Philadelphia, Seattle, Orlando, Baltimore, Detroit, Chicago, Boston, Cincinnati, Cleveland, Phoenix, Denver, and Dallas.

The Result:  An enormously successful recognition event, at which, the company was able to recognize team members consistently in every market.  This event further enhanced the brand and provided event consistency for attending executives. Our Team was responsible for all aspects of this 13 city rollout with 500-750 people per event including:

Pre-Event:

• Organizing pre-event equipment, labor and logistics
• Booking of entertainment
• Booking of guest speaker: Dan Jansen and Erik Weihenmayer
• Menu planning
• Registration and on-line pre-event services
• Creation and mailing of invitations
• Pre-Event press and community awareness
• Follow-up phone calls to invitees
• Assistance in design of presentations
• Ordering of awards and coordination of delivery of awards

Event:

• On-Site Registration and check-in
• AV/Internet and Full Technical Support Logistics
• Set-up and tear down and transportation to next city
• Entertainment Coordination and Rider Coordination
• Guest Speaker logistics: Dan Jansen and Erik Weihenmayer coordination

Post-Event:

• Tear down, packaging and transportation to next city
• Post evaluations, thank-you’s, final accounting, and costing reconciliation
• Safe shipment of materials to the next city

The Outcome:
Our Team successfully delivered a first class event that conveyed the client’s message and appreciation to the winners while continuing to market and support the Brand.

Healthcare Product Launch

Healthcare Product Launch

The Scenario:  A Healthcare Company based in Tennessee wanted CEO’s & CFO’s & CNO’s to take part in a company wide new product launch.  This was to take place over 2 weeks with attendees traveling to 6 cities with approximately 1900 attendees to experience this new corporate initiative.

The Result:  The Team was responsible for coordinating all VIP travel to depart and arrive in a pattern as to allow Executives as little down time as possible.  When one show closed, the next city attendees were arriving at the rollout of the following show. Our goal was to create a continued arrival/departure pattern with ground transportation and air coordination for all attendees and VIP’s. In addition we were also responsible for:

Pre-Event:

• Registration material
• Online communication
• Full graphic support
• Menu planning
• Meeting rooms coordination
• Registration database
• Sleeping room coordination, rooming list, etc.
• Audio/Visual and presentation logistics
• Coordination of all printed collateral

Event:

• On-site registration
• Audio/Visual coordination
• On-Site Registration and check-in
• AV/internet and full technical support /logistics
• Staging and speaker logistics

Post-Event:

• Post evaluations, thank-you’s, final accounting, and costing reconciliation
• CD’s were sent out with the product launch materials and collateral to roll out in market

The Outcome:
We helped this company launch a national campaign of customer satisfaction that is still in place today.  The Team assisted in various markets with “hospital specific” rollouts of the program after the basic program rollout.

Universal Studios Buyout

Full Buyout of Universal Studios Orlando

The Scenario:A large public company decided to have an Awards Function for 2600 people in Orlando, Florida.  Our Team, after an extensive search, secured Universal Studios for a private function.

Pre-Event:

• Full Buyout of Universal Studios Orlando: Guests were treated to a private evening in Universal Orlando.
• Food stations for a full dinner were set in “New York” Area
• PE Staff were provided throughout Park to support guests needs
• 6 stations of entertainment- including a 9 piece band were placed throughout Universal
• EMT was secured for “just-in-case”
• Credentials were created for all guests
• Pre-event announcements, invitations and registration was provided
• RSVP services and confirmations were handled
• Transportation and Parking was provided
• We designed a theatrical opening that included key executives to “Kick-Off” the event

The Outcome:
Guests were introduced to a once in a lifetime private experience that highlighted the award recipients while recognizing the hard work of all of the other staff/participants. This event gave our guests the opportunity to reenact their youth and enjoy a theme park minus the lines and fast food.

Thunder Dome

Leadership Gala with 3600 attendees

The Scenario: A Leadership Gala for a Healthcare company was being held in Tampa, Florida.  The Thunderdome, an event arena, was secured for the 3600 person event.  This event was an appreciation event for healthcare professionals, physicians, and medical community members.  This event included Pucci scarves for the ladies and designer ties for the men.  A farewell gift included bagels and cream cheese and the Sunday paper (early issue) for approximately 1800 cars!

Pre-Event:

• Mail, manage, and oversee invitations and RSVPs
• Coordinate removal of the ice rink in the Dome
• Set room for a 3600 person International Buffet
• Install a 60's movie theme party that included a "Laugh in" Wall and a production stage
• Set up golf carts for food delivery
• Handle all placecards and seat assignments
• Coordinate bands and entertainment for 5 platforms throughout event
• Manage credentials, transportation and parking
• Write menus, work with chefs and culinary team on menu designs and delivery at event
• Design dance production numbers for evening events

The Outcome:

An opportunity to share the company's mission and vision with the medical community.

Governor's Summit on Healthcare for the Uninsured

Helping The Uninsured

The Scenario: For 2 days, elected officials, healthcare providers and government employees in Florida met in Miami, Florida to discuss the best ways to solve the healthcare problems and various issues related to the uninsured in Florida. In attendance were many researchers, physicians and professionals attending to express their ideas on the solutions to the problems about general health, therapies and administration in the insurance programs.

The event had a total of 750 attendees.

The Uninsured Education focused on 7 categories:

• Children
• Working uninsured
• Nearly elderly
• Person's with disabilities
• Racial and ethnic disparities
• Mental health
• Immigration

Result:
Paragon Events successfully orchestrated this 2-day summit. From the initial site research and selection to the post wrap-up, Paragon Events was fully committed to executing a dynamic and productive summit.

Pre-Event:

• Guests’ contact information collected

• Contacted guest speakers to prepare their presentations and facilitate other requests
• Registration database managed and rooming list and guarantees provided
• Discussion with the administrators about the details of the plan
• Menu planning
• Graphic design and support
• Printing and sending of invitations and online design
• Provided site selection and set up the meeting space, accommodations, business theatre and other services.
• Online communication
• Coordination of meeting rooms
• Created and assisted with creation of presentation materials
• Registration materials designed and displayed
• Accommodation planning
• Security planning
• Facilitated ADA guests

Event:

• On-Site Registration and check-in
• Stage preparation
• Equipment and business theatre set-up
• Audio visual technical support
• Guarantees, food and beverage coordination
• Accommodation/ hotels services
• Survey circulation
• Transportation coordinated for guest speakers.

Post-Event:

• Summarizing the evaluations
• Provided evaluations for suggestions and comments to improve the event for the future
• Strengths and weaknesses summary
• Thank-you notes
• Final accounting and costing reconciliation, review of hotel bill and audit of expenses
• Creating ideas for the future events.

The Outcome:
Due to Paragon Events’ attention to details, this event ran smoothly and delivered the message intended. We created an event that successfully established an environment for the discussions regarding the uninsured. This event highlighted the issues and supported the importance of programs and implement solutions for the ongoing problems.

Diamond Vison Tour

College Recruiting Baseball Tour

The Scenario: 48 high school athletes were invited on a College Baseball Tour. The program included 5 cities/8 games at universities in front of college baseball scouts and recruiters. The objective of this program was to provide the opportunity for these young athletes to be considered for College Baseball Scholarships.

Pre-Event:

• Research and secure hotel rooms
• Research and secure motor coach transportation
• Research and secure restaurants along the travel route and the event cities
• Secure laundry facilities for uniform cleaning

The Outcome:
Several young men on this trip have been recruited for college scholarships.